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MX vs ATV Legends sales “below expectations”

During a recent earnings call, it was discussed that MX vs ATV Legends' sales performance missed expectations and that its return is now expected to be "long term."

The 2022 AMA Pro Motocross Championship DLC MX vs ATV Legends

18 August 2022 2 minute read

By Thomas Harrison-Lord

Rainbow Studios’ embattled motocross racer MX vs ATV Legends has delivered a less-than-stellar sales performance, according to THQ Nordic’s parent company Embrace Group.

Speaking at a Q1 (April-June 2022) interim earning report today (18th August), the performance of the seventh title in the long-running off-road gaming series was discussed.

“The PC and console games segment had a low release activity,” said Lars Wingefors, Founder and CEO of Embracer Group, when talking about the Q1 2022 financial results.

“The only release that had a notable financial contribution was Evil Dead: The Game. Other notable releases in the quarter were Song of Conquest… MotoGP 22…. as well as MX vs ATV Legends developed by Rainbow Studios.

The revenue contribution of MX vs ATV Legends is expected to be long term.”

Since its launch in June, which in our opinion featured several bugs and inconsistencies, the title has become billed as “the first live support product in motocross gaming.”

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Don’t forget to keep dropping feedback!

What do you like? What would you like to see changes? Answering these questions help us continue moving in the right direction 🙏🏽
— MX vs ATV Legends (@MXvsATV) August 5, 2022

However, despite the promise of continued support, sales haven’t met targets.

“This reporting quarter only included two days of sales since the release of MX vs ATV Legends.

“However, that performance was below our management expectations.”

With the version 1.08 update released, the team continues to work on 1.09 and is regularly asking for fan and player feedback. It has been stated that the team will continue working on the title “well into the future.”

MX vs ATV Legends ATV open-world environment

Let’s hope that the development resource is well placed – at least Embracer Group is publically acknowledging long-tail expectations – and sales of the title pick up to help secure the future of the franchise.

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