GTR Revival to be published by Embracer Group’s PLAION

Straight4 Studios’ upcoming sim racing title, for now entitled GTR Revival, will be published by PLAION, formerly Koch Media.
GTR Revival to be published by Embracer Group's PLAION

Part of the London Stock Exchange-listed Embracer Group, PLAION owns the racing game studio Milestone, publishing its titles such as MotoGP, Monster Energy Supercross, Hot Wheels Unleashed and Ride.

The deal, however, is not to own the studio, but rather publish the upcoming title and assist with its promotion under a strategic partnership.

Straight4 Studios logo

“Our vision for this new game is a hardcore racing sim with a commitment to bringing the community the kind of simulation and modding tools they want,” said Straight4 Studios’ CEO, Ian Bell.

“PLAION immediately understood our ambition and potential and we have every confidence that this new partnership will play a defining role in pushing the sim racing industry to a whole new level of realism and fun.”

The platform will mark a return to the sim racing scene following a departure from Electronic Arts for Bell and the creation of the now sadly departed Project CARS franchise. Straight4 Studios is a fresh team, formulated to create the all-new GTR Revival.

“The much-anticipated return of one of sim racing’s most iconic development teams has been immeasurably strengthened by our strategic partnership with PLAION. The whole team has been energized by what PLAION will bring to our game,” said Straight4 Studios’ Chief Development Officer, Kevin Boland.

GTR Revival teases AI race commentary

“We’re always on the lookout to find new partners to work with and bring something truly special to our audiences. Straight4 Studios has a fantastic vision and a team with an outstanding list of games under its belt. racing sim fans, this will be one to look out for,” said Klemens Kundratitz, CEO at PLAION.

The title does not yet have a public release window but will be coming to PC, PlayStation 5 and Xbox Series X|S. You can also provide feedback on the tracks that you’d like to see included.

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